
End-to-End Event Marketing.
Activation That Drive Results.
Driving Sales Through Activations & Training
At OTS Group, we don’t just create events—we create measurable business impact. Our activations go beyond engagement, integrating structured dealer training, sales psychology (Salecology), and performance tracking to turn excitement into conversions. Whether it’s a dealer demo, experience ride, or brand activation, our unique approach ensures your event drives real sales growth.
- Sales Psychology That Converts – Our award-winning Salecology methodology teaches dealers how to engage customers, uncover needs, and close sales effectively.
- Measurable ROI & Performance Tracking – We go beyond engagement, providing real-time data insights to track event success, lead conversions, and dealer impact.
- Seamless Integration with Dealer Networks – Our activations are designed to align with your dealers’ sales strategies, ensuring follow-ups, upsells, and long-term revenue growth.



Experience Rides & Tours
Let customers feel the performance first-hand with guided demo rides and immersive test-drive experiences.
Dealer Demo Days & Rideouts
Give dealers the tools they need to showcase your brand through structured, sales-driven demo events.
Brand Experience & Activations
Interactive, high-impact brand activations designed to engage customers and maximize conversions.
Dealer Sales Training & Support
Equip dealers with sales psychology-backed training to turn leads into long-term customers.
Event Performance Tracking & ROI Measurement
Gain full visibility into event success with data-driven analytics and real-time reporting.
Post-Event Sales Enablement
Our support doesn’t stop when the event ends—we provide strategies to convert leads into customers after the activation.

Central to driving high-impact activations is Salecology, our award-winning training division that specialises in behavioural psychology and sales transformation. By integrating logistics expertise with advanced sales training, we offer a solution that is as unique as it is effective. This dual capability allows us to deliver seamless, high-impact training programs that empower dealer staff with both the technical knowledge and the sales skills needed to maximise customer engagement and drive conversions.

Proven Behaviour-Driven Sales Techniques
We don’t just know about selling, we wrote the book on it! Using our award-winning Salecology (sales & psychology), we teach dealers how to identify customer needs, craft compelling product demonstrations, and close sales effectively.

Integrated Product Demonstrations
It’s not just about engagement, it ‘s about demonstrating competitive advantage, uncovering upsells and maximizing conversion opportunities or at least lead generation.

Customised for every dealer
The training program is tailored to your unique product line and dealer challenges, ensuring relevance and impact. It is not a one size fits all, each dealer will have unique aspects and the training will be adapted to the audience.
Why Choose Us!
At OTS Group, we don’t just create experiences—we drive revenue. Our activations are designed to seamlessly integrate Salecology sales psychology, hands-on training, and data-driven tracking to maximize the return on your event investment.
Real-World Solutions in Action
Let’s Make Your Next Event a Success!
Ready to turn your next activation into a powerful sales opportunity?Let’s create an event that not only engages but delivers measurable results.